Floor van de Velde


Floor is an educator, designer, and practicing artist. Originally trained as a classical orchestra musician, she transitioned her focus towards design and ran a full service digital service studio in New York working on projects with cable tv networks, global non-profits, and academic institutions. As an artist her work explores the reciprocal relationship between art and technological innovation as well as materials and new techniques. Floor draws much of her inspiration from sound, language, and science and explores the limits of structures and systems of spatial logic open up new visual and poetic possibilities.

As an educator, Floor has instructed courses in design theory, art history and theory, and studio practice for the past decade. Before joining UC Berkeley as design faculty, she served as faculty at Tufts University at the School of the Museum of Fine Arts in Boston, Massachusetts.

Floor holds a Master of Science from the Massachusetts Institutes of Technology (MIT), and a Bachelor of Art in Sculpture and Installation Art from Massachusetts College of Art and Design.